1960s Color Palettes: You'll Love These Retro 60s Colors
We’re back with another color palette post! Our last palette compilation has been very popular, probably because there are so many color-obsessed people out there, just like us.
In this post, we’re diving into one of my favorite topics: 1960s color palettes. From fashion to furniture to film, I have a sincerely-held belief that the 60s were just prettier (on the surface, anyway).
And as we talked about recently, colors impact our emotions and perceptions constantly. They can be hugely important for your brand. The right tones can make you stand out, and so can the wrong ones—but for all the wrong reasons.
If you’re looking for a retro palette for your branding, we hope this post will help. And if you’re just looking for yummy colors, that’s okay, too.
We put these 1960s color palettes together via Coolors, my constant late-night obsession.
60s color palette with muted tones
This 60s color palette is Wes Anderson-approved (presumably). With muted greens and warm tones, it has an understated retro feel.
1960s beach color palette
Inspired by 1960s beach movies and music, this color palette is equal parts warm and cool. With strong blue tones, it also has a “masculine” feel, making it a good neutral palette for a home or brand.
1960s color palette with rainbow hues
This muted rainbow palette is a nod to the 1960s phone toy, the Chatter Telephone from Fisher Price. (By the way, have you ever noticed how popular rainbows were in past branding? For me, it will never get old.)
1960s Disneyland color palette
Old Disneyland was quite a vibe. Whether you’re a Disney adult or vehemently opposed to the “magic,” there’s no denying retro Disney had style. This combination of colors is unique, and it could set your brand apart.
Coppertone appliances color palette
Would you buy an avocado-colored fridge? How about a burnt orange oven? I may be in the minority, but I love colorful, midcentury appliances.
This 60s color palette was created in honor of those distinct hues. Not only does this combination make a great fall palette, but it would immediately provide your branding with a vintage look.
Conclusion
Did you find some colors you can’t live without? Or maybe you have even more tones to think about now. (Like I said, Coolors really is my obsession—maybe it will be yours, too.)
If you liked this post, be sure to check back regularly by subscribing to our newsletter (you can use the form below). We’ll keep sharing color palettes in the future, and maybe we’ll even feature your favorite decade.
If you’re looking for a palette that’s more permanent, like a branding guide, feel free to contact us for a free consultation. We’ll start brainstorming the colors that fit your business best.
